A force for good

PÄRLA is a certified B Corp

Certified for social and environmental performance, transparency and accountability. We scored 84.1 — the average for a business that completes the assessment is 50.

Certified B CorporationZero-plastic supply chainDesigned by dentists
Certified B Corporation84.1 B Impact scoreZero-plastic supply chainPlastic-free packagingSupplier code of conductVegan & cruelty-free"Green" delivery targetsNext audit 2026

It is official

PÄRLA is now B Corp certified

PÄRLA Oral Care proudly announces its official B Corp Certification, solidifying its commitment to social and environmental responsibility. This achievement is accompanied by significant sustainability milestones that showcase the brand's dedication to making a positive impact on the planet.

What is B Corp?

The certification

What is B Corp?

B Corp Certification is a testament to a company's social and environmental accountability, transparency and performance. By becoming a B Corp, PÄRLA has made a legal commitment to consider the needs of all stakeholders in its decision-making, placing equal importance on shareholders, employees, suppliers, communities and the environment.

This transformative shift goes beyond profit-driven motives, emphasising the company's purpose and its role as a force for good in the world.

Zero plastic, right through the supply chain

How we got here

Zero plastic, right through the supply chain

One standout feature of PÄRLA's sustainability commitment is its zero-plastic policy throughout the entire supply chain, including 3PL and warehouses. This, coupled with a robust supplier code of conduct, underscores the brand's dedication to the B Corp movement.

Looking ahead, PÄRLA aims to enhance operational success with "green" delivery targets and an increased use of compostable goods, aligning with their next B Corp Audit in 2026.

A PÄRLA toothpaste tab jar sitting on a pile of discarded plastic toothpaste tubes

In a remarkable display of eco-conscious efforts

The impact, in numbers

What switching to PÄRLA has kept out of landfill sites and out of the ocean.

  • 410,240 toothpaste tubes

    Saved from going to landfill sites around the world.

  • 30,578 mouthwash bottles

    Saved from going into landfill sites or oceans.

  • 4,200 metres of floss

    Saved from the ocean or going into landfill sites.

  • 11,404 plastic toothbrushes

    Saved from being thrown away.

The assessment

PÄRLA scored 84.1 points. The average is 50.

B Corp Certification is a statement of a company's social and environmental accountability, transparency and performance. The B Impact Assessment measures all of it, and it is re-audited to keep us honest.

  • 84.1 PÄRLA's score in the B Impact Assessment
  • 50 average score for a business that completes the assessment
  • 2026 our next B Corp audit
We are proud to announce PÄRLA is now B Corp certified
  • Certified B Corporation
  • Plastic Free
  • Vegan
  • Cruelty Free
  • Palm Oil Free
  • Natural Flavouring
  • Designed by dentists
One small change

Join the movement.

Plastic-free oral care, designed by dentists and certified as a force for good. 10% off your first order.

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